How to improve the recruitment process: 7 fixes ranked by where you lose candidates

Seven fixes recruiters can make this quarter, starting with the funnel data that shows where the process actually breaks

Written by Mihailo Bozic
How to improve the recruitment process: 7 fixes ranked by where you lose candidates

Learning how to improve the recruitment process starts with finding the one stage where you lose the most candidates, then fixing it first.

Filling roles hasn't gotten easier, and a long list of tips won't tell you which change to make first. Fixing the stage that leaks the most candidates gives you the biggest return on the time you spend this quarter.

Key takeaways

  • Measure conversion between each stage, beyond time to fill and cost per hire.
  • Fix the stage with the worst drop-off before you touch anything else.
  • Bring hiring managers in at intake and give them back time on screening.
  • Ask candidates for feedback at key stages so you can see what's breaking.

1. Find the broken stage first

The first fix is to find where candidates drop out, because you can't repair a stage you haven't measured. SHRM's advice on metrics is to look beyond the traditional big three: time to fill, cost per hire, and quality of hire. Those numbers tell you how a search went overall, but they don't show which step lost the people you wanted.

Track conversion at each step of your recruiting funnel, from sourced to screened, screened to interviewed, and interviewed to offer. Conversion here means the share of candidates who move on to the next stage. The table below links each leak to the fix that can address it.

Stage where candidates dropWhat it can point toFix to try first
Sourced to screenedThin or poorly matched pipelineSharper sourcing
Screened to manager reviewUnclear must-havesTighter intake and earlier manager input
Interview to offerToo many rounds or loose criteriaFewer rounds plus scorecards
Offer to acceptedSlow steps or poor candidate experienceManager time back and candidate feedback

You can pull these counts from your applicant tracking system (ATS) or from a plain spreadsheet covering your recent hires. Say one client loses a large share of candidates between your screen and the manager's review. That tells you to work on intake first, not sourcing.

2. Run a sharper intake

A sharper intake meeting fixes problems before you source a single candidate. The intake is the kickoff call where you and the hiring manager or client agree on what the role needs and how the search will run.

SHRM's communication tips say to be ready to cut down the job requirements to must-haves. A long wish list shrinks your pool and gives the hiring manager a reason to reject strong candidates late in the search.

Agree on timing in the same meeting, so nobody is guessing later. Set when you'll send the first slate, which is the first group of candidates you present, and how fast the manager will reply with feedback. Put interview availability on the calendar before outreach starts, since open dates help you keep good candidates moving.

3. Bring hiring managers in early

Hiring managers should help shape the search from the first day instead of showing up at the first interview. In a SHRM conference session, a speaker said the companies most strategic about pipeline recruiting get hiring managers engaged at the start. Pipeline recruiting means building relationships with candidates before a role opens.

For an agency recruiter, this means getting the client's hiring manager on the intake call along with the human resources (HR) contact. A nurse manager who reacts to a few sample profiles on the first day gives you clearer direction than any job description can.

Ask the manager to name a past hire who did well in the role and say why that person stood out.

4. Give hiring managers time back

Take screening work off the hiring manager's plate so they spend their interview time only on finalists. The same SHRM session raised this idea from a large employer: what if recruiters were qualified to screen candidates and send finalists to onsite interviews?

This works when intake gave you clear must-haves and the manager trusts your screen. Send a short written summary for each finalist so the manager can see why that person made the cut.

In a high-volume role like warehouse supervisor or inside sales, this frees the manager from first-round calls they don't need to take.

5. Cut interview steps and use scorecards

Fewer interview rounds with clear scoring help you reach a decision faster and more fairly. Each round should test something the other rounds don't, and if two rounds test the same skill, merge them into one.

An interview scorecard lists the skills you're hiring for and gives every interviewer the same rating scale. Scorecards make debriefs faster because people compare notes on shared criteria instead of trading gut feelings.

Agree on who makes the final call before the first interview happens. That one decision prevents the stalled debrief where nobody feels able to say yes.

6. Ask candidates for feedback and close the loop

Candidates can tell you where your process feels slow or confusing, so ask them directly. SHRM's reporting on feedback notes that eliciting feedback from candidates at crucial stages can reveal the strengths and weaknesses of the process.

Send a short survey after the phone screen, after the final interview, and after an offer or rejection. Keep the questions focused on speed, clarity, and how the candidate felt treated, so the answers point to a specific stage.

Close the loop on rejections too, even for people who only reached the screen. A quick, honest note tells the candidate where they stand and protects your name for the next role you fill.

7. Check your sourcing before you rewrite the job post

When the pipeline is thin, change where and how you source, because a reworded post still reaches the same people. Look at your sourced-to-screened rate before you touch the job ad.

If few sourced people pass your screen, your search is pulling the wrong profiles for the role. If plenty pass but few reply, your outreach message or your contact data is the weak spot.

Try channels that fit the role, such as referrals for skilled trades, alumni groups for early-career hires, or online communities for engineers. Rebuild your search terms around the must-haves from intake, and check whether you're filtering out people who would need relocation or visa support.

Reach candidates who want to hear from you

Book a demo

Where to start: how to improve the recruitment process this quarter

Start with the stage that has the worst conversion rate and make one fix there this quarter. SHRM's 2025 Talent Trends found that 69% of organizations are still struggling to fill roles, based on HR professionals at U.S. employers. Applying every tip at once splits your attention and makes it hard to tell which change worked.

Pull your stage-by-stage numbers, rank the stages by drop-off, and pick the worst one. Then match it to a fix in the table above, write down your current rate, and check it again after a full hiring cycle.

Say one client's offer acceptance looks healthy, but only a small share of screened candidates reach the hiring manager. That points to intake and early manager input, so you'd run those fixes before you touch interviews or sourcing.

Once that stage improves, move to the next worst one and repeat the loop. If you want to improve recruitment process speed and quality over a year, this steady cycle beats a single big overhaul. Keep a written map of your recruitment process so everyone knows which stage you're working on.

Start with the gap that costs you the most

Pick one stage, one fix, and one number to watch, then start this week. Share the plan with your hiring managers or client so they know what's changing and why it matters to them.

A small win at the worst stage builds the trust you need for the next fix.

Fill the top of your funnel with better matches

Book a demo

Frequently asked questions

Do these fixes work for agency recruiters?

Yes, with one change in who you work with. The client's hiring manager fills the hiring manager role, so build intake, feedback timing, and screening rules into your agreement with the client.

What if the hiring manager won't cut requirements?

Show them what each requirement does to the size of your pool, using real search results. Then ask which items they would trade for a faster hire and a wider set of strong candidates.

How do I get funnel data without an ATS report?

Log each candidate in a spreadsheet with the date they enter every stage. After a few searches, you can count how many moved forward at each step and spot the biggest drop.

How long should I wait before judging a fix?

Give it at least one full hiring cycle for that type of role. Judging sooner can mislead you, because a single search can swing on one candidate's choice.

About the author

Mihailo Bozic
Mihailo Bozic

Founder & CEO @ Rotto

Founder & CEO of Rotto, building tools that help tech recruiters source better candidates, faster.

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